Habanos Appoints New Leader

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Habanos S.A. did some reorganizing recently and named Walfrido Hernandez Mesa their official co-president. The Cuban cigar company will continue to work with former co-president, Jorge Luis Fernandez Maique, as he will assume the responsibility of Commercial Vice-President.

Hernandez will work alongside other co-president, Buenaventura Jimenez Sanchez-Canete, a Spanish man who has been in his position since 2005. Prior to his appointment as co-president, Mesa was Vice President for Logistics of Habanos, S.A.

Mesa expressed that he plans on dedicating all his efforts to work in order to maintain the leadership of Habanos, S.A. Mesa has extensive experience in the Cuban tobacco industry, which he joined in 1978 while leading a tobacco plantation in his own home town.

Last update: Dec 04, 2012

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